Content Marketing

3 Reasons Why You Should Use Instagram Reels and 11 Tips to Get Started

Staying up-to-date with the latest social media marketing strategies doesn’t have to be overwhelming or challenging. One of the most recent updates to Instagram is the addition of Instagram Reels. Learn more about this new feature, including why you should use it and how to get started.    What are Instagram Reels?   Before getting …

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6 Tips to Optimize Your Small Business’s Blog Posts

The right blog posts can help your company grow by attracting new customers and positioning you as a leader in the industry. Because of this, many businesses create blogs. But often, business owners do not know how to develop a blog to help their company be the best it can be. Here are a few …

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How to Determine Instagram Influencer Pricing in 2021

Influencer marketing has become a big industry. Estimated to be worth $1.7 billion in 2016, the industry has grown exponentially since then and is expected to reach almost $14 billion by 2022. So it goes without saying that influencer marketing is here to stay. As more platforms like TikTok emerge and mint new influencers, so …

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Email Newsletter

How to Craft the PERFECT Email Newsletter

Do you finally want to start a newsletter for your local business? Email newsletters can help boost your sales dramatically, but most small business owners overlook its significance. Email open rates are still very high, making an email newsletter a solid investment – if you do it right. Keep these tips in mind to create …

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Create Content For Your Business That Is Worth Sharing

Creating content  for marketing is generally the name of the game for businesses large and small. Content is king and all that. But how does a small business create enough good content to reach its marketing goals? Read on the simple ways to create content ideas that you can use and reuse to grow your …

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33 Places You Can Promote Your Business For Free

When it comes to promoting your business, it may feel like your only option is to pay the big bucks and start advertising. HOWEVER – there is so much good news for you, especially if you’re on a budget. (Like MOST small local business owners). There are several options for you to promote your business, …

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The Fast Way To Boost Your Social Media Reach: Get Rid of Fake Followers

Social media is obsessed with numbers. Who has the most followers, whose posts see higher engagement, videos get more views, or blog gets the most readers. It’s all a numbers game. When brands work with influencers, they prefer those who have a large following. However, numbers alone never tell the whole story. The fake social …

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